On Thursday (June 24), La Flare took to Twitter to announce he’d be getting his own line within the brand. However, the end of his statement suggests the deal is merely a conversation for now.
“It’s official I’m getting my own brand at @gucci,” he tweeted. “I hope they ain’t lying.”
It’s official I’m getting my own brand at @gucci I hope they ain’t lying💰🥶
The post follows a since-deleted tweet where the East Atlanta Santa 3 artist called Gucci “the most polite racist ever” as he called out his detractors.
“To all snitches and my haters and the most polite racist ever @gucci I pray y’all die of coronavirus,” Gucci wrote.
The post prompted a response from Tekashi 6ix9ine on Instagram, who commented Gucci “fell off.” The jab seemingly stemmed from Gucci’s public vow to never “snitch on nobody” following 6ix9ine’s release from prison.
While Gucci didn’t reply to the rainbow-loving rapper, he continued to tweet his label home Atlantic Records is also racist and said he’d be leaving for a new situation. Among Thursday’s tweet about the brand deal, Gucci recommitted his stance on leaving Atlantic.
“Should I go independent?” he tweeted. “They been want to censor me! So Icy Summer name of my new album dropping July 3rd announcing my new situation.”
On Wednesday (June 24), Baby shared a photo holding a guitar alongside Roddy on a piano in an open field with the caption “You ready?” as he appeared to tease the visual to the Blame It On Baby cut.
The track initially debuted at No. 9 on the Billboard Hot 100 in April following the album’s release and climbed up to No. 1 for the week ending June 13. Stay-At-Home orders likely delayed the video’s production but as restrictions begin to ease up, more artists are back to their shooting schedule.
Both DaBaby and Roddy are among a handful of artists who will perform at the 2020 BET Awards, happening virtually on Sunday (June 28). Other acts scheduled to appear include Megan Thee Stallion, Lil Wayne, Summer Walker and Future.
DaBaby is also gearing up for the release of his Billion Dollar Baby clothing line.
LOS ANGELES, CA – Thanks to the Black Lives Matter movement and all supporting allies, racist food industry mascots such asAunt Jemima, Uncle Ben and Mrs. Butterworth’sfinally caught enough flak to be forced into rebranding after over half a century of existence.
Let Master P tell it, their time is not only over, it’s time for Black entrepreneurs such as himself to take the reins of America’s kitchen.
In his latest interview with HipHopDX, the No Limit Records mogul shares some words for today’s generation while specifying why his Uncle P’s brand is the one to beat.
“Uncle Ben was a model,” Master P explained. “They paid him $50, and I don’t think he even know, his relatives now, that this guy was paid $50, and this is a multi-billion dollar business now. Even Aunt Jemima, they was taking her around, she got paid $5 in 1889, and relatives did not get residuals from this. And that’s the thing that made me say, ‘We have to educate our culture.’ Now if we’re going to fight this injustice, it starts with economic empowerment because if we don’t own anything … And I’m telling my people, ‘Stop burning the blocks down, and let’s go buy the blocks back.’ So we have to be educated on financial literacy to do that.”
He continued, “So we are protesting, we’re together in unity. Blacks, Whites, everybody’s coming together. Latinos, Asians, I mean when you look out there and see these protests, it’s not just all Black people anymore. So I mean, Martin Luther King paved the way. This generation is really going hard, and we’re committed. I’m committed to the whole economic empowerment of our people and our culture. I think that’s important.”
As an astute businessman (and champion behind over 75 million records sold last time he counted), P is looking ahead to when minority business owners will have multiple stakes in the market as a result of some company’s past transgressions. And his secret science simply involves the disenfranchised community supporting one another in nonstop motion.
“For [Quaker Oats] to lose money to start over, that shows you that we’re coming a long way, but it also is opening up the opportunity for African Americans, Latinos, to get an opportunity to get in shelving space because that’s where it’s wrong,” P continued. “We can’t get the shelving space in Walmarts, Targets, Krogers, the major chains. 7-Elevens. Now we’re going to get that shelving space because it’s all about diversity now, at least giving us an opportunity if our product is good, and people are checking for the product. So we have to start buying our product so we can put money back into our communities.”
P then laid out how the blueprint could lead to billions — if studied, read and followed correctly.
“So if we bought those products, how come we can’t buy it from us?” he questioned. “We bought it from them not knowing who owned it, where it came from, and we turned those companies into multi-billion dollar businesses. So I think it’s time that we educate ourselves. We could do the same thing. We could make a lot more African American billionaires. It don’t have to be when you can just count on your hand to Bob Johnson, Michael Jordan, Oprah Winfrey. That list could get way bigger than that if we realize that product outweighs talent.”
Aside from his burgeoning food empire, P has also recently ventured into selling his own Moneyatti Streetwear designer fashion and sneakers. The gear made their debut via his own movie, I Got The Hook-Up! 2, last year.
Watch the first installment of Master P’s new DX interview above.
Westside Gunn isn’t letting his foot off the gas in 2020. Two months after releasing his Pray For Paris album, the Griselda Records architect has announced a new LP titled Flygod Is An Awesome God II.
The sequel to 2019’s Flygod Is An Awesome God is scheduled to drop next Friday (July 3), giving Griselda fans some new music to enjoy during the Fourth Of July weekend.
“FLYGOD IS AN AWESOME GOD II 7/3,” the Roc Nation-managed MC wrote via Instagram. “I guess y’all thought I was playing… The New leader of the CULTURE- FASHION,ART,MUSIC,WRESTLING,FILM BTW PRAY FOR PARIS is not done I’m still dropping 2more videos, the Movie & the Box CDs I’m just on SHIT!!!! ? #FLYGOD #GXFR #LEGEND #ICON #CULTURE #FIAAG2 #BUFFALOKIDS.”
Westside’s music update comes just a few days after he was promoting Griselda’s first foray into film. His labelmate Benny The Butcher is the star and executive producer of the label’s debut movie Conflicted, which is directed by AK.Reed Films.
“I’ve literally watched this movie Everyday since it’s completion..the story, the acting, the shots everything is A1,” WSG declared via social media. “I promise u you will watch this 50x like any other classic in the streets I’m so Happy and Proud of everybody who participated in the making of this Film, When this Drop everything changing, What GRISELDA did for Music will be the same way for Film it’s All about the ART.”
Elsewhere in the Griselda crew, Conway The Machine has stayed busy this year by releasing two collaborative projects. He linked up with The Alchemist for the LULU EP in March and followed it up with Big Ghost LTD-produced No One Mourns The Wicked in May.
As for Benny, he’s kept his name in the mix of late by participating in NPR’sTiny Desk Concertseries. The Griselda family also expanded this year with thesigningof its first female rapper,Armani Caesar.
The City Girls were able to make the best of a bad situation when their City On Lock album leaked online, officially dropping it ahead of schedule. Following the LP’s bumpy road to a release, the duo has refocused their campaign and continued to push the project with a video for the Kiddo Marv and COMPOSE-produced “Jobs.”
The visuals continue the “when life gives you lemons, make lemonade” rollout of their album since the COVID-19 pandemic has hampered their ability to do a proper video shoot. Instead, JT and Yung Miami let the song’s lyrics take centerstage with graphics showcasing their hook and verses.
City On Lock is City Girls’ first album since JT was released from prison in 2019. The 15-track LP includes collaborations with Lil Baby, Doja Cat, Yo Gotti and Lil Durk.
Boosie Badazz was perusing a local mall when he noticed a long line of people waiting to get into the Gucci store. Typically, that wouldn’t be anything out of the ordinary — they’re just people wanting some high-end clothing, right?
Wrong.
In February 2018, the brand was criticized for one of many seemingly racist items, including a $890 “blackface” sweater. Since then, Boosie stopped wearing his Gucci headband. So, it’s no surprise he was triggered when he saw several Black shoppers waiting to get their hands on some Gucci gear.
“Gucci don’t like Black people, I don’t know why all y’all in that line,” he says in the clip. “Y’all stupid as a mu’fucka. Gucci don’t like Black people, but y’all still in a line. Y’all stupid as a mu’fucka. Stupid as a mu’fucka, all y’all.”
While Boosie found some support for last year’s Gucci boycott, several of his peers didn’t take it seriously. Lil Pump continued rocking his big hit “Gucci Gang” even though he said he backed the boycott, while Diplomats rapper Jim Jones was adamant he’d wear whatever he wants.
“Don’t ask me about Gucci goofy when dap start sellin 2 DD’s instead of 2 GG’s I will stop rockin it,” he said in an Instagram post at the time. “but until then eat ur heart out any rappers have a issues wit tht I’m never hard to find AMEN. Ps lookin like I brang th Scurl back lol.”
Most recently, Gucci Mane (go figure) announced he was inching closer to a new partnership with the brand. On Thursday (June 25), the 1501 Eskimo founder fired off a tweet that read, “It’s official I’m getting my own brand at @gucci. I hope they ain’t lying.”
The announcement comes after a since-deleted tweet in which Gucci Mane artist called out Gucci for their perceived bigotry.
“To all snitches and my haters and the most polite racist ever @gucci,” he wrote. “I pray y’all die of coronavirus.”